Kelly Schneider and her husband Colt have announced they will retire the Coastal Caviar name following a public trademark dispute with luxury jeweler Lagos — but promise the business will carry on with the same team and spirit. Read on to discover the full story!
On Jan. 23, 2026 Lagos filed a trademark infringement lawsuit, claiming Coastal Caviar’s use of the word "Caviar" violated Lagos’s federally registered "Caviar" mark from 1992. Lagos sought to block the name and seek damages; Coastal Caviar had launched in December 2023 and filed a trademark application in 2024 that the USPTO refused because of Lagos’s prior registration.